Posts tagged millennials
How can the apparel industry evolve, innovate, and be sustainable?

Millennials have surpassed Baby Boomers as America's largest living generation.  With this important data, today's apparel industry must focus on the millennials' purchasing and spending habits.  The experience generation with Instagram, Snapchat, Facebook, Twitter want to share where they are traveling, what they are eating, what concerts, musicals and plays they are watching.  Material goods are no longer in the top 3 of their spending categories.

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